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The Belly Button Buddies were launched in Canada and evolved from beautiful paintings to poetry and then onto hundreds of stage performances for thousands of children
 
British TV Producer and Yarto Entertainment (YE) partner Mike Prince was introduced to The Belly Button Buddies (BBB) in Western Canada. Mike loved the art work and the unique way the creators were growing the brand with stories, poetry and a one-woman road show that’s very funny. YE and Trek 2000 Corporation, who manage the BBB, worked on ideas for an international launch of the concept and in January 08 Trek went into production with a new BBB DVD and TV offering entitled Unplug your Children. Aimed at young children and their parents/carers, the message is to inspire active playtime fun with everyday household objects and to offer an alternative to too many hours sitting with computers and the like.
 
The new Belly Button Buddies DVD will be released in June 08 with sleeve notes that champion a back-to-basics approach to playtime. The Buddies’ family values will naturally support products for all family members – from a great range of BBB soft toys, everyday greetings gifts to clothing and much more. It’s not often you come across a fresh property that has a strong children’s angle with adults already buying original artwork as collectors items.
 
More on www.bellybuttonbuddies.com 
International representation: Yarto Entertainment of London. www.yartoentertainment.com email: mp@yarto.com
The Belly Button Buddies is represented by Trek 2000 Corporation and trademarked in partnership with the artists Denyse Klette and Nicole Haddock